found this interesting article which begins with a commentary on Ayat-ayat Cinta. I have yet to read it eventhough my mum actually bought me one. and i have yet to watch the movie, although i love the song by rossa.
Writing for God
Piety and consumption in popular Islam
By February 2008, the novel Ayat-Ayat Cinta (Verses of Love) had been republished 30 times since its launch in December 2004. It has sold more than 400,000 legitimate copies and an unknown number of pirated ones. In 2005, The Muslim women’s weekly Muslimah chose it as Indonesia’s ‘Favourite Book’ of the year, defeating the latest Harry Potter volume by four votes. The movie bearing the same name hit the cinemas in March 2008. It beat many Hollywood movies at the box office, gaining an audience of more than 4 million people. A special viewing was organised for President Bambang Susilo Yudhoyono and his family, who invited his cabinet ministers and members of the diplomatic community in Jakarta.
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